From Little Master to God of cricket — The innings that made Sachin Tendulkar immortal CNBCTV18Sachin. Prodigy. Genius. God The Indian ExpressLiving Legend: How Sachin became ‘God of Cricket’ in popular imagination Deccan HeraldA brand of magic: Sachin Tendulkar and an advertising revolution Hindustan TimesProdigy, Genius, God: Being Sachin Tendulkar The Indian ExpressView Full coverage on Google News
